Customer-Centric Consumerism:Strategies for Business Transformation. – Joel Bines

Don’t overlook this Retail Corner episode featuring Joel Bines, the bestselling author of  ‘The Metail Economy’. Join us as he explores the consumer-centric paradigm and strategies for business transformation.

About our guest, Joel Bines:

Veteran change agent Joel Bines has a 30-year track record of designing and delivering complex performance improvement programs for consumer-facing companies worldwide. Before his retirement in December 2022, after nearly 20 years with the company, Bines was Managing Director and global co-leader of the Retail Practice at the business consultancy AlixPartners. He is regarded as one of the world’s leading operational strategists focused on value creation in consumer-driven businesses. Bines receives high praise for his ability to explain complex issues engagingly. His passion is the consumer, and he is tireless in his quest to help all businesses that interact with consumers better understand the changing landscape and, importantly, structure operations to serve ever-increasing customer demands while still delivering profitable growth. Bines is widely known and respected by investors, boards, and executives, and his network is extensive. He has an unimpeachable reputation for honesty, direct communication, and integrity – a combination that allows him to be especially effective in complex, high-stress situations.

Bines excels in the space between ambition and achievement, the execution space, where even well-intended effort often underachieves desired results. He is an expert at partnering with CEOs and their teams to identify the root causes of this gap to results and then applying focused effort to the things that truly matter to deliver each company’s ambition (and often slaying myths of what does not). Bines is also the author of the international best-selling McGraw Hill book “The Metail Economy,” which has been lauded for identifying the key drivers behind today’s changing consumer landscape and the implications for businesses that serve them. “The Retail Economy” makes the case for a radical power shift between companies and their customers and explains how this happened and what to do about it. Bines also offers clear takeaways in the form of his “6 Strategies for Transforming Your Business to Thrive in the Me-Centric Consumer Revolution,” as well as his pragmatic advice on what to do on Monday morning. The book has won praise from some of the world’s leading consumer companies, such as Saks Fifth Avenue, Best Buy, LVMH, Coca-Cola, J Crew, Neiman Marcus, Frito Lay, KIND Bars, Cinemark, Walgreens, and many more. He is also a frequent contributor to top-tier media, and his voice is regularly featured in The New York Times, The Wall Street Journal, FT, NPR Marketplace, Bloomberg, CNBC, Forbes, and many others.

Bines is a “lunch pail and hard hat” guy. His performance ethic can be summed up with two words: outwork everyone. After graduating from Bates College in Lewiston, ME, with a degree in philosophy, he held a series of jobs with distressed consumer companies facing deep challenges. His early success turning around those companies led him to Harvard Business School, where he earned an MBA with distinction. A chance meeting while at HBS with turnaround expert Jay Alix led him to eventually join AlixPartners, where he worked for nearly two decades and helped build a preeminent retail and consumer consulting practice. Bines currently resides in Dallas, TX, where he runs his own investment and strategic advisory firm and regularly advises ambitious executives, boards, and investors. He currently sits on the board of Dormify, the leader in college and small-space styling, the board of The Martin Luther King Jr. Memorial Foundation in Washington, DC, and is a trustee of TITAS/Dance Unbound.

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About Retail Corner Podcast:

Host: Cole Koumalats

Producer: Sachin Kumar Bhate

Podcast Sponsor: Proxima360

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